Facebook Messenger stands out if you’re looking for a way to get people’s attention and to generate high-quality sales leads. Plus with automated responses to common and frequently asked questions your customers can save valuable time. The response rate on Facebook Messenger is incredibly high at the moment with an up to 477% reduction in cost per lead.
Here’s how it works: after building a Facebook Messenger chatbot to drive leads we can run click-to-Messenger ads based on targeting and bot mapping and frameworks. When someone clicks on the ad to learn more, he/she will be brought into a Messenger conversation with a chatbot that would ask a series of questions with the option to speak to a real rep live as well.